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Parents Television Council - Because Our Children Are Watching

Victories

Television is a tremendously powerful medium that can educate and inform America's children but it can also be a destructive force in undermining the good moral behavior and values parents and guardians are trying to instill in their young ones. TV entertainment was once viewed as the "video hearth" that brought together families and communities across the country. But now, gratuitous violence, sex, and obscene language on TV are having a terrible impact on America's youth.

That's why the PTC is fighting to return the spirit of the "Family Hour" to prime time television. We have received national attention and achieved impressive results. By releasing Special Reports at well-attended press conferences, serving as spokespersons on television and radio, and fighting back with full-page advertisements in Hollywood entertainment industry publications, the PTC is succeeding in its efforts. But remember, our impact will be stronger with your assistance!

September 2005:

  • After being contacted by PTC members in California, the California legislature followed the example set by Michigan and Illinois by passing AB 1179, a bill that would prohibit the sale of graphic video games to children. We now call on Gov. Schwarzenegger to sign the violent video game legislation into law.

  • The PTC urged members who live in Michigan to contact their state representatives to express support for SB-249, a bill that would keep violent video games out of the hands of children. Thanks to their activism, we are happy to report that the bill has been passed by both houses of the Michigan legislature and is on its way to the Governor to be signed into law. This is a stunning victory for Michigan families and a true testament to the power of grassroots activism. For More Information about Violent Video Game legislature in your area http://www.parentstv.org/ptc/videogames/main.asp

  • The PTC released the "Top Ten Best and Worst Advertisers" list which received wide press coverage. This analysis constitutes a major part of the PTC's ongoing commitment to publicly credit those companies that are making an effort to support wholesome television shows, and to expose those companies that frequently sponsor violent and vulgar entertainment.

July/August 2005:

  • Representatives from Geico Insurance informed the PTC that they have pulled their advertising dollars from FX's The Shield. The move comes after the company first denied sponsoring the graphic show. When the PTC provided video proving the company's sponsorship and urged members to contact Geico to ask whether the vulgar and violent content featured on The Shield (including a man acting out a rape fantasy with a prostitute) reflected their corporate values, the company assured us they would not support the program any longer. Our heartfelt congratulations and thanks to those members who contacted the company to express your outrage. Your voices were heard.
    ► To learn more about our Advertiser Campaigns visit http://www.parentstv.org/ptc/advertisers/campaign.asp

  • Emmy award winning actor LeVar Burton came to the PTC's Los Angeles headquarters this week to accept the Seal of Approval on behalf of Virtuous Reality Entertainment for The Tadpole Club. Tadpole Club is a delightful and educational way to teach children values. It is a 'must have' for parents who want to instill in their children important lessons about coming to terms with new siblings or being friendly and helpful to others. ► Click here to learn more about the PTC Seal of Approval
  • The PTC released the mini-study I Want My Foul TV- More Evidence Proving Cable Industry Campaign to Promote Responsibility is a Sham exposing the network's attempt to undermine the voluntary TV ratings system. The study received significant press coverage.

  • Illinois Governor Rod Blagojevich, signed the "Safe Games Illinois Act" into law, making Illinois the only state in the country to ban the sale and rental of violent and sexually explicit video games to children. The PTC has been credited with helping to push the bill toward passage.

    Under the Safe Games Illinois Act, which becomes effective on January 1, 2006, retailers who sell or rent violent or sexually explicit video games to minors commit a petty offense and face a fine of $1,000. The bill also requires retailers to label violent and sexually explicit video games, similar to the "Parental Advisory" label found on music CDs, and to post signs explaining the video game rating system. A retailer's failure to properly label games or place proper signs is punishable by a $500 fine for the first three violations and a $1,000 fine for every subsequent violation.

    In December 2004, Governor Blagojevich launched www.safegamesIllinois.org , a website where parents can learn about the effects of violent and sexually explicit video games on children and report retailers that are selling such games to minors.

    Gov. Blagojevich also created the Safe Games Illinois Task Force to gather information on the impact of violent and sexually explicit video games, develop strategies for parents, and give recommendations.  Until this measure became law, parents had no legal recourse if a retailer sold an M- or AO-rated video game to their child. A ten year old could easily purchase violent and misogynistic games like Grand Theft Auto, which encourages players to have sex with prostitutes.

    The PTC applauds the leadership undertaken by Illinois and hope that many other states will soon follow their example. More information about pending legislation concerning the sale of adult-rated games to children can be found at http://www.parentstv.org/ptc/videogames/main.asp

May/June 2005:

  • The PTC released Father's Day Study: More TV Fathers are Involved in TV Family Life which received wide press coverage.

  • The Carl's Jr./Paris Hilton story made international news and because of it
    the PTC received virtually unprecedented coverage by press around the
    world. These stories are worth millions of dollars to the PTC in "earned
    media," which means that every dollar you donate to the PTC gets that
    much extra mileage. Every time a PTC spokesperson appears on TV or on
    a radio program, we're reaching tens of thousands, even millions of
    potential supporters with the message that we are here to help families
    take back the airwaves and stop Hollywood's corrupting influence.

  • Over 20K PTC members contacted Carl's Jr. to complain about the new sexually suggestive Paris Hilton ad.

  • The PTC Seal of Approval was featured in promotional materials for the new family film Madagascar. www.madagascar-themovie.com

March/April 2005:

  • The PTC released The Ratings Sham: TV Executives Hiding Behind a System That Doesn't Work. The study received extensive press coverage. Shortly after the study was released NBC announced that they will now be including the "D" (sexually suggestive dialogue), "S" (sexual situations), "L" (vulgar language), and "V" (violence) designators on their shows. We all know that the content descriptors are unreliable, but it's better than no descriptors at all.

  • The Michigan House of Representatives passed legislation 108-0 that would make selling or renting sexually explicit video games to minors carry the same penalties as distributing pornography, a felony punishable by up to two years in prison and a $10,000 fine. PTC SE Michigan Chapter Director Rich Coleman has testified, appeared at several events and done numerous interviews to support this legislation while chapter members have rallied at events and signed a petition to show support for the legislation. The legislation now moves to the Senate.

  • CA Assembly Bill No. 450, supported by the PTC and our more than 100,000 California members, unanimously passed the Assembly's Judiciary Committee on April 19, 2005.  The legislation would prohibit the sale and rental of violent video games that depict serious injury to human beings in a manner that is especially heinous, atrocious, or cruel, to persons who are 16 years of age or younger. Those who violate the act may be liable in an amount of up $1,000 for each violation. In addition, such described video games would have to be labeled, "This game may not be sold to anyone under 17 years of age. The California Assembly Committee on Arts, Entertainment, Sports, Tourism, and Internet Media will hear the bill next. The PTC is supporting similar legislation in several states, including Illinois, Michigan, and Washington, DC.

  • The PTC was featured in the cover story of the March 28 issue of Time Magazine which asked the question "Has TV Gone Too Far?". For ten years, the Parents Television Council has waged an unrelenting campaign to bring this question to the national stage and we have been successful at doing just that. >> view article

  • The PTC was featured at a Detroit Pistons Game on March 18. The event focused on the effects of violent television and video games on youth. PTC Executive Director Tim Winter was introduced as a special guest. The event was coordinated by our Detroit Chapter Director Rich Coleman. >> read statement by Michigan Governor Jennifer Granholm

  • The Central Illinois chapter of the Parents Television Council called upon the state legislature to pass a bill introduced by Governor Blagojevich and sponsored by State Representative Linda Chapa La Via and State Senator Deanna Demuzio. The bill would restrict the sale and rental of violent and sexually explicit video games to adults 18 years or older. The bill passed in the house and is awaiting a senate hearing. >> more

January/February 2005:

  • The PTC Released MTV Smut Peddlers: Targeting Kids with Sex, Drugs and Alcohol. The study's release made waves nationwide and garnered media coverage in dozens of media outlets, including The Drudge Report, The Los Angeles Times, Good Morning America, CNN Headline News, the Associated Press, and many, many more.

  • Congressman Joe Pitts (16-PA) read excerpts from the study on the floor of the U.S. House of Representatives, and his remarks will be included in the Congressional Record.

  • Overall, the content of this year's Super Bowl broadcast, including the much-hyped pre-game and half-time performances, was suitable for families across the nation. And with a few exceptions, even the commercials were mostly appropriate for a general audience.

Media Coverage

See the "PTC in the News" Page


PTC Celebrates 10 Years of Success
1995-2005

Ten years ago, the Parents Television Council was born as a special project of the Virginia-based Media Research Center. Over the years we've grown; achieved stunning victories and in the process brought entertainment indecency and its impact on children to the national conscience.

In the coming months we'll look back on the past ten years: where we've been; what we've done and even enjoy some entertainment highlights from the PTC's first decade. Clearly as we look at the road we've traveled we see you, our member, walking hand in hand with us. Without you we wouldn't be where we are today: the nation's most influential advocacy organization protecting children against sex, violence and profanity in entertainment. Without you we wouldn't be nearly one million members strong. And without you we wouldn't have the national influence to take on the big networks, national advertisers, media owners and federal governing agencies.

So throughout 2005 let's enjoy the road traveled, celebrate our heritage but realize that so much more now needs to be done. And why? Because our children are watching!

November/December 2004:

  • To coincide with the release of an FCC report on cable choice, the PTC hand-delivered copies of its Special Report, Basic Cable Awash in Raunch to dozens of Congressional offices.  The report shows that cable television is rife with the most licentious, decadent and perverse content imaginable. Obscene language, horrific violence and graphic sexual content are readily available on advertiser-supported basic cable during all hours of the day. The PTC is urging lawmakers to review the sort of content coming into America's living rooms as part of a basic cable package and to consider holding cable to the same decency standards as the broadcast networks or to allow consumers the option of paying for and taking only the cable channels they want coming into their homes.

  • The PTC's Special Report on Religion on Television made the national news, with feature stories in every major national newspaper.  The PTC's findings were also reported on dozens of television and radio programs.   

  • The PTC made headlines nationwide for its efforts to get the FCC to do its job.  Time, Newsweek, Fox News, CNN, MSNBC, NPR, the Washington Post, and dozens of other print, radio, and television outlets ran stories about the PTC's efforts to clean up TV.  Time magazine had this to say about the PTC's work:

    • "1.1 million:  Estimated number of indecency complaints to the FCC this year; 540,000 are related to the Super Bowl half-time show. 

    • 99%:  Percentage of the non-Super Bowl complaints lodged by one source, the Parents Television Council."

September/October 2004:

"Shock-jock" giant Howard Stern has been driven off the public airwaves! Stern shook the radio world on October 5, 2004 by declaring that he will be leaving the public airwaves and moving move his long-standing cavalcade of coarseness to the subscription-based Sirius Satellite Radio for a cool $100 million a year in cash and stock, beginning in January 2006, when his current contract with Infinity Broadcasting expires.

In a very real sense, this is a huge victory for the defenders of decency on the public airwaves. Don't underestimate the role the PTC and its members had to play in Stern's decision. In announcing his move, Stern cited the increased threat of punishment from the Federal Communications Commission (FCC).

More Victories Against Indecency

"The watchdog Parents Television Council-the group getting primary credit for spurring the Federal Communications Commission to fine Fox Broadcasting Co. and its affiliates a record $1.183 million in indecency fines last week-has emerged as the nation's undisputed champion of indecency enforcement, generating more than 100,000 FCC complaints this year alone." -- Television Week

The PTC is now recognized nationally as the leader in the fight against indecent television content. Newspapers from coast to coast, magazines, talk radio, television news – even the entertainment industry itself – acknowledge the power and influence of the PTC.

Look at what's been happening with the FCC over the past few months. The FCC has handed down more indecency fines against television stations for airing offensive material in the past six months than in the entire previous history of the agency. Why? Because of the tremendous pressure brought to bear by the PTC and our nearly one million members.

  • In October the FCC issued its highest fine ever for a television broadcast. It announced a $7,000 fine for every Fox affiliate that aired Married by America. With 169 affiliates being issued a Notice of Apparent Liability, the total fine to Fox and its television network was $1,183,000. And the PTC made it happen. Over 4,000 PTC members filed indecency complaints with the FCC over an episode of that raunchy show that contained repeated scenes of wild sex parties at an hour when millions of children were watching television.

  • In a formal statement after the historic fine was announced, PTC president Brent Bozell said, "The FCC is finally starting to listen to an outraged public. We applaud the FCC for holding all Fox affiliates responsible for airing the filthy and indecent broadcast. We've been demanding this for years and it's high time that every licensee is held accountable for their actions."A fine of $1,183,000 should make Fox and other networks sit up and take notice. Fox should pay the fine for any of their affiliates that were not given an advance viewing or advance notice of the content. This gross violation of the law must been considered by the FCC when it reviews station license renewal requests."

  • For more than a year, the PTC has been leading the charge demanding the FCC start doing its job by enforcing the broadcast decency laws. Until the PTC started this campaign, the FCC had never fined a single television station in the continental United States for violations of broadcast decency laws. Now, because of the pressure brought to bear by the PTC and its nearly one million members, the FCC is finally starting to crack-down on indecent television broadcasts. This is a tremendous victory, not only for the PTC, but for all American families. The broadcast networks are now on notice that the FCC is looking at complaints and will use its enforcement authority to penalize broadcasters who violate common-sense decency laws.

  • The PTC has opened a new front in our battle against indecency and already we're rocking the industry with it. Every radio and television broadcast station in the country periodically has to renew its license with the FCC if it wishes to continue broadcasting. If the station has repeatedly violated FCC regulations, the commission can refuse to renew a station license. The FCC has never before considered indecency grounds to refuse a television station license… until now.

  • In September the PTC filed a petition with the FCC to hold-off on renewing station licenses for a Fox and NBC affiliate in the Washington, D.C. area because of pending indecency complaints. The FCC took our petition seriously, and even went a step further. The FCC announced that it is holding up the license renewals of 50 TV stations in Washington D.C., Maryland, Virginia, and West Virginia while the Commission reviews outstanding complaints and petitions filed against the stations.

  • Although both Fox Television Stations and NBC asked the FCC to dismiss the PTC's petitions against their stations, their licenses were not renewed by the expiration date of October 1, and will be held until the outstanding complaints have been considered.

The FCC is finally beginning to listen to parents and exercise its legal responsibility to uphold community standards and punish indecent broadcasts. Assessing fines at license renewal time does more than clear the regulators' docket. It also might concentrate some station managers' minds on the need to confront Hollywood's anything-goes pitchmen. It's time for them to start listening to their audiences who are fed up with the abuse, instead.

Advertisers/Networks

We awarded our advertiser Seal of Approval to General Mills in recognition of the corporation's commitment to advertising on family friendly programs.

The following are excerpts from a statement given by Lara Mahaney, Director of External Affairs with the PTC, at the General Mills shareholder meeting held in Minneapolis, MN:
"Thousands of clinical studies have shown what we all instinctively know to be true: Children are influenced by the messages they see and hear through the media. And television is the most powerful medium in the world. It can be a wonderful way to educate, inspire and entertain America's youth. Instead, it often undermines the positive values that we, as parents, attempt to instill in our children at the very earliest age. "That's why it is so important for me, on behalf of the PTC's nearly one million members across this nation, to award General Mills the Parents Television Council's Seal of Approval, an award given to a select few corporations that consistently advertise on programs that are free from violent or negative content and that are safe for the entire family to view.

"The PTC conducts annual reviews of corporate sponsorship behavior and General Mills consistently appears at or near the top of the PTC's list of responsible advertisers, a listing that identifies corporations that have demonstrated their commitment to underwriting quality family programming.

"Many corporations ignore the social consequences of sponsoring programs filled with gratuitous sex, violence and foul language. This, however, is not the case with General
Mills. The actions of this corporation directly and positively reflect corporate values rooted in honor, integrity and leadership."

Article from the Minneapolis Pioneer Press: A week after absorbing disappointing first-quarter financial results, General Mills shareholders probably were in the mood for some good news Monday at the company's annual meeting.

The bright spot was the announcement that the Los Angeles-based Parents Television Council presented the food company its Seal of Approval for advertising on family-friendly programs.

Lara Mahaney, director of external affairs for the Parents Television monitoring group, used the annual meeting's question-and-answer session to present General Mills its award and thank the company for advertising on programs that are "free from violent or negative content and that are safe for the entire family to view."

The Parents Television Council said it has a million members across the nation and selects a few family-friendly corporations to salute each year.
>> More

Media Coverage

See the "PTC in the News" Page


July/August 2004:

Advertisers/Networks

PTC Members contacted the Fox Network to protest their decision to have Paris Hilton and Nicole Richie host the Teen Choice Awards. When Hilton and Richie hosted the Billboard Music Awards in December, Richie went off script and used the "f-word" and "s-word" during the live broadcast.  Her obscenities found their way into millions of homes. Yet despite this shameful performance, Fox rewarded the duo by inviting them back to host the Teen Choice Awards. Our members responded by the thousands, making their voices heard at Fox. Network executives contacted our offices directly, and they promised to take every precaution to make sure nothing inappropriate would air during the broadcast. The show aired and, as promised, it was entirely free of indecent material. Fox executives lived up to their word, and for that we are extremely grateful.

Since last month, PTC members have sent an astounding 92,000 letters of complaint to the sponsors of FX's pornographic series, Nip/Tuck. And the effect of that activism is being seen and heard in a powerful way!

According to the Los Angeles Times, at least five major corporate sponsors have announced that they will not underwrite obscene content. A recent newspaper article said: "Nip/Tuck, one of the hottest shows on television, is sewing up an enviable audience of young, free-spending viewers - and scaring off most of corporate America... The show has plenty of commercials too. But many mainstream advertisers - Cingular Wireless, Orkin Pest Control, Progressive Casualty Insurance Co., Gateway Inc. and Ben & Jerry's ice cream - bailed out after getting an earful from channel surfers and a parent watchdog group."

We awarded our advertiser Seal of Approval to the J.M. Smucker Company in recognition of the corporation's commitment to advertising on family-friendly programs. Our Executive Director, Tim Winter, presented the Seal of Approval to Smucker's Chairman, Timothy P. Smucker, and to its President, Richard K. Smucker, both of whom graciously accepted the award. Tim Smucker made the following statement during the J.M. Smucker Company's Q1 2005 earnings conference call "I think it's important to share with you that at our recent shareholders meeting we were presented a seal of approval award by the Parents Television Council in recognition of our commitment to advertise only on family-friendly programs. Reactions from consumers to this award has been astounding with over 2300 e-mails received to date. Recognition such as this is particularly gratifying since it is at the core of how we build brands. High quality messages reaching our consumers and defining our products."

FCC/Congress/Indecency

PTC Launched New Website to Facilitate Filing and Tracking FCC Indecency
Complaints
www.cleanup.tv

Grassroots

A new PTC Chapter in Cincinnati, OH was formed. >> more

Research

08.05: PTC Reveals 2004 Annual Top 10 Best and Worst Broadcast TV List

08.30: Hispanic TV Networks Polluted with High Levels of Sexual Content


Victories for Previous Years

© 1998-2008 Parents Television Council. All rights Reserved.

Parents Television Council, www.parentstv.org, PTC, Clean Up TV Now, Because our children are watching, The nation's most influential advocacy organization, Protecting children against sex, violence and profanity in entertainment, Parents Television Council Seal of Approval, and Family Guide to Prime Time Television are trademarks of the Parents Television Council.