In this issue

August 15, 2008

Media Quote of the Week:

"We're facing a new area in teen pregnancy that we haven't before…We used to be up against, kind of, 'It won't happen to me.' Now, these girls are saying, 'I hope it happens to me.' And I think a part of it is this celebrity culture. If you look at all the celebrity magazines, celebrity TV shows, you can't turn a page without seeing more and more celebrities getting pregnant." ---Dr. Lisa Boesky, psychologist and author of When to Worry: How to Tell If Your Teen Needs Help---And What to Do About It (CBSNews.com, June 20, 2008)

Statistic of the Week:

When asked, "Thinking about the places where you've gotten information about sex and sexual relationships, how much would you say you've learned about sex from TV and movies?" 51% of teenagers said "a lot" or "some." -- NBC News/People magazine survey of teen sexual attitudes and behaviors (Princeton Research Associates, 2005)

From the earliest days of broadcasting, American law has held that there are certain reasonable limits to the language that can be used on the publicly-owned airwaves. The U.S. Supreme Court has reaffirmed these limits many times, including in its Pacifica ruling in 1978. It is the job of the Federal Communications Commission to enforce the law; and when the Fox network aired the "F-word" and "S-word" in prime time, the FCC fined them. But in June of 2007, two activist judges on the Manhattan-based U.S. 2nd Court of Appeals overturned this fine -- saying, in essence, that the TV networks can use any profanity they want, any time they want, without limit.

Ever since that ruling, the broadcast networks have been "pushing the envelope," doing everything they can to broadcast foul language at all times of the day. In fact, on August 1st, ABC, CBS and NBC issued a joint statement saying that there should be NO laws against indecency whatsoever! And just a few days later on August 5th, CBS aired an "F-word" on its show Big Brother, when one character screamed, "Memphis was in the f****** room!" The word was not bleeped, muted, or altered in any way, and this airing was not an accident. It was deliberately edited into the program, and was shown on TV at 9:00 p.m. ET -- only 8:00 p.m. in the Central and Mountain time zones.

The networks say that viewers should not object to profanity at all hours of the day, since (they claim) the V-Chip will block any objectionable content. The problem is that the V-Chip works by checking each program's rating. If the episode is rated incorrectly, the V-Chip cannot work properly and will not block foul language or other content. The problem? The networks rate their own programs! Since they want as many viewers as possible, naturally they don't rate the programs correctly…and sometimes, they don't bother to rate the program at all!

That's what happened on July 31st, again on CBS' Big Brother. The episode featured a long diatribe filled with bleeped "F-words," as well as many uses of the word "ass." If this episode had been rated TV-14 with an "L" descriptor indicating foul language, the V-Chip would have blocked it. But the episode carried NO RATING AT ALL!

The networks are treating broadcast decency like a joke. Unbleeped "F-words" at 9:00 p.m. Other foul language at all hours of the day. All kinds of sexual, violent and profane content incorrectly rated, or not rated at all. No restrictions on what the networks show on YOUR airwaves. That is what the future holds, if the networks get what they want.

But there is a way to stop them. The networks are deathly afraid of the advertisers who sponsor their shows; and sponsors know it's good business to listen to their customers. Write, phone or e-mail these sponsors of Big Brother, and tell them you object to CBS airing the "F-word" where your children can hear it. CBS will get the message!

TAKE ACTION NOW! Click here to mail these advertisers and tell them you object to "F-words" on prime-time TV!
 

Sprint
Daniel Hesse, President and CEO
6200 Sprint Pkwy.
Overland Park, KS 66251
Phone: 703-433-4000
Toll Free: 800-829-0965
Website: www.sprint.com
Email: shareholder.relations@sprint.com
Dannon
Juan Dalto, President and CEO
100 Hillside Ave.
White Plains, NY 10603
Phone: 914-872-8400
Toll Free: 877-326-6668
Website: www.dannon.com
Email: finance@danone.com

 

On August 5th, the Parents Television Council released its latest Special Report, Happily Never After: How Hollywood Favors Adultery and Promiscuity Over Marital Intimacy on Prime Time Broadcast Television. This exhaustive study showed that today's prime-time broadcast television programming undermines marriage by constantly showing it in a negative light. The study also demonstrated that TV is obsessed with bizarre forms of sexual expression. Behaviors that were once seen as socially destructive are now portrayed as acceptable by the television industry.

This study was released only 10 days ago; but in that time, literally hundreds of news media outlets -- newspapers, TV, radio and Internet websites --discussed the study. Print outlets discussing Happily Never After included The Washington Post, the New York Daily News, The Washington Times, and the news services AP and Reuters. Print publications covering the story on their website included Time, Forbes, The Miami Herald, Media Week, Advertising Age, and Broadcasting & Cable. Dozens of other websites also discussed the study, from Baptist Press and Catholic Online to "media insider" sites like Ars Technica and eFlux Media. And the greatest attention was given the study by TV itself: over 200 NBC affiliates discussed the study, and PTC representatives were guests on CNN Headline News' Showbiz Tonight, CBN News' Newswatch and the Canadian E! Entertainment affiliate CHCH-TV, among others.

Most importantly, the overwhelming majority of the coverage was positive! Even media commentators who usually disagree with the PTC were forced to admit that the study's conclusions are true. Because of this vast media coverage, the entertainment industry is being forced to admit its own biased treatment of marriage and sexuality.


Happily Never After: How Hollywood Favors Adultery and Promiscuity Over Marital Intimacy on Prime Time Broadcast Television - PTC Special Report

Watch TV Examples from the Study - PTC Clip Tape


Cialis Manufacturer to Make Commercials Family-Friendly

Many parents are rightly concerned about the content of TV commercials, especially those that expose young children to inappropriate or adult content. These commercials put parents in the uncomfortable position of having to explain adult concerns to youngsters before they are ready to do so. Some of the commercials most troubling to parents have been those for erectile dysfunction (ED) medication, which describe in sometimes explicit detail the drug's side effects. Our membership has written to us about these ads, and the PTC's Corporate Relations department has conveyed our members' concerns to the businesses responsible. And last month, one of these advertisers responded dramatically!

On July 30th Deirdre Connelly, the President of U.S. Operations for Eli Lilly (makers of the ED drug Cialis) visited the PTC's offices to address our members' concerns. Ms. Connelly and her staff asked the PTC to help them find ways to avoid offending parents and exposing children to inappropriate content in their commercials for Cialis.

Lilly's representatives met with the PTC in an open and sincere spirit of cooperation, and expressed their willingness to work with us in seeking a solution to the problems presented by the content of their Cialis ads. Ms. Connelly is in charge of every aspect of Lilly's entire U.S. operation; that she came personally to discuss this with the PTC demonstrates the depth of Eli Lilly's commitment to improving the health of both individuals and families.

In a world where all too often advertisers ignore the concerns of parents or deliberately air "edgy" commercials, Eli Lilly is setting an example of leadership and corporate responsibility that other businesses should follow. The PTC is proud to work with Eli Lilly in making television a friendlier place for parents and children.

Please take a moment to contact
Eli Lilly and thank them for working with the PTC to make their Cialis ads safe for children.


Eli Lilly and Company
Deirdre Connelly, President, U.S. Operations
Lilly Corporate Center
893 S. Delaware
Indianapolis, IN 46285
Phone: 317-276-2000
Website: www.lilly.com



Star Wars: The Clone Wars

Release Date: August 15, 2008
MPAA rating: PG for sci-fi action violence throughout, brief language and momentary smoking
Vocies: Matt Lanter, James Arnold Taylor, Ashley Eckstein, Samuel L. Jackson, Christopher Lee and Anthony Daniels
Recommended age: 10+
Overall PTC Traffic Light Rating: Yellow

Set in the period between the Star Wars prequel movies Attack of the Clones and Revenge of the Sith, the animated movie Star Wars: The Clone Wars features the wartime adventures of Obi-Wan Kenobi and Anakin Skywalker. Now a full-fledged Jedi Knight, Skywalker is given a difficult assignment: the evil Count Dooku has kidnapped the child of gangster Jabba the Hutt; while Obi-Wan tries to negotiate with Jabba, Skywalker must retrieve the baby Hutt, battle Dooku and his evil apprentice Ventriss…and deal with the cocky attitude of his own new apprentice, the beautiful padawan Ahsoka.

As a science-fiction film set during a war, Star Wars: The Clone Wars consists almost entirely of wild action-filled battle scenes. Though most of the film's violence is of a fantasy nature, with battles with spaceships, robots, ray-guns, high-speed chases, massive explosions and lightsaber duels constituting the majority of the film's action, there are a few scenes with somewhat stronger content. Throughout the movie many of the Jedi's subordinate troopers are killed. Though no blood is shown, it is clear that these are living people who have been killed, with fellow soldiers calling out for medics. Some of the soldiers fall to their deaths, are shot down by robots or killed in explosions. One trooper is tortured and choked by Ventriss. The severed heads of several of Jabba's bounty hunters are briefly seen. more


For more PTC movie reviews click here.

Wouldn't it be nice to sit down with your family and enjoy the latest Hollywood hits -- without having to worry about exposing your children to violence, sex, nudity and foul language? Now you can -- with ClearPlay!

ClearPlay is a DVD player that automatically screens out objectionable content before the viewer can see it. Using special filtering technology, the ClearPlay DVD player knows which scenes to skip and when to mute dialogue, so that viewers can enjoy a movie without offensive content.

With a ClearPlay membership, your DVD player is constantly updated with filtering information, so that you can watch new movies as they come out. ClearPlay works on regular DVDs, so that no special copies of the movie have to be purchased. And ClearPlay's presentation is never choppy; great care is taken to maintain the movie's presentation quality. The only things omitted from the movie are the pieces you don't want your children to see. So sign up for ClearPlay today -- and start enjoying movies with your whole family!

Click here to learn more about ClearPlay



 

Family Friendly Films in Theaters:

Space Chimps - G Space Chimps tells the story of Ham III,  who is recruited to lead a team of "space chimps" to find the U.S space program's lost probe. They find it on an alien planet where it is being used as a fearsome weapon. more

Journey to the Center of the Earth - PG When Trevor Anderson discovers that a book called - A Journey to the Center of the Earth is fact and not fiction he sets out on what will be the greatest journey of his life! more

WALL*E - G WALL*E is the last robot left on earth but he soon meets a new robot named EVE who is there to determine if humans can return. After leaving Earth, WALL*E and EVE find themselves illegitimately labeled as fugitives and go on the run trying to make things right. more

Kit Kittridge: An American Girl - G Kit Kittredge is a feature film based on characters from the American Girl book series. The lead character is Kit Kittredge, a young girl growing up in the early depression years of the 1930s. more

Kung Fu Panda - PG Po is a lazy panda who dreams of being a kung fu warrior but lacks the necessary training and discipline. When Po is chosen to become the awesomely powerful "Dragon Warrior," he learns that anything is possible. more


Family Friendly Films on DVD:

The Spiderwick Chronicles - PG When the Grace family is bequeathed the estate of their Great-Uncle Spiderwick, they inherit a lot more than just a ramshackle house in the country. Jared finds a sealed book that reveals a world of mysterious, magical creatures -- not all of whom are friendly. more

National Treasure: Book of Secrets - PG A missing page from John Wilkes Booth's diary seems to link Benjamin Franklin Gates' great- grandfather to a plot to assassinate President Lincoln. Ben sets out on a journey to clear his family's name and finds the legendary City of Gold. more

The Chronicles of Narnia: The Lion, the Witch and the Wardrobe - PG Four siblings stumble upon a wardrobe in an empty room that is a gateway to the magical land of Narnia. There they are chosen to lead a battle against the evil White Witch who has taken over Narnia in Aslan's absence. more

Alvin and the Chipmunks - PG Staying true to their original characters, the computer generated Chipmunks take the world by storm with their musical talent in this family friendly flick that highlights the value of togetherness over vanity. more

Bee Movie - PG Barry B. Benson, a lowly member of the bee community, is really bugged when he discovers human beings have been stealing and eating their honey. Unable to get this bee out of his bonnet, he decides to sue mankind for these crimes. more


 

For more PTC movie reviews, click here.

 

Friday, August 15, 2008

Hannah Montana, 7:00 p.m. (Eastern) Disney Channel Miley must suffer through throat surgery when she loses her voice.
How It's Made, 7:30 p.m. (Eastern) Discovery Channel Decorative moldings and pulleys are discussed.
A Cinderella Story, 8:00 p.m. (Eastern) Oxygen A young girl (Hilary Duff) gets an obnoxious new stepmother and stepsisters. She starts a secret e-mail relationship with the school football star and they have a romantic connection at school dance. The movie has an MPAA rating of PG for mild language and innuendo.
Unwrapped, 8:00 p.m. (Eastern) Food Network Summertime snacks are examined, including Italian ice, candied apples, frozen custard, salt-water taffy, and cotton candy.
Big Cat Diary, 8:00 p.m. (Eastern) Animal Planet Wildebeest traverse the Mara River as nature photographers and lions watch nearby.
You'll Never Get Rich, 8:00 p.m. (Eastern) Turner Classic Movies A tale of romantic mix-ups and mistaken identity starring Fred Astaire and Rita Hayworth.


Saturday, August 16, 2008

House Hunters, 7:30 p.m. (Eastern) HGTV A family desires a more grandiose condo in San Diego.   
Disney Channel Games 2008, 8:00 p.m. (Eastern)
Disney Channel The teams engage in foosball and tug-of-war.
Swing Time, 8:00 p.m. (Eastern) Turner Classic Movies Fred Astaire and Ginger Rogers star in this 1936 film about a gambler who falls in love with a dance teacher.


Sunday, August 17, 2008

Tiger: Spy in the Jungle, 8:00 p.m. (Eastern) Animal Planet Cameras are placed on the backs of elephants and other unlikely locations to provide footage of tigers in India's Pench National Park.   
High School Musical 2, 8:00 p.m. (Eastern) Disney Channel In this sequel to the wildly popular Disney movie, the kids from East High are on summer vacation. They all have summer jobs and compete in a talent show at a local country club.
Extreme Makeover: Home Edition, 8:00 (Eastern) ABC A Manchester, N.H. couple and their four children receive a new home after their old house falls into ruins after a flood.
Food Network Challenge, 8:00 (Eastern) Food Network Footage of the 2007 National Chicken Cooking Contest in Birmingham, Alabama is presented.
House Hunters International, 8:30 p.m. (Eastern) HGTV A diver searches for a second home in Roatan, Honduras.
Iron Chef America, 9:00 p.m. (Eastern) Food Network Philadelphia chef Jose Garces competes against Bobby Flay in a challenge where each dish must contain a frozen element.


For more weekly picks, click here.

 

Please Help the PTC
Your tax-deductible gift of any amount helps the PTC to achieve its mission: Protecting children from graphic sex, and profanity in the media.
Click here to help.

Tell a Friend    |    Sub./Change Your Email Address    |    Donate/Join    |    Home

 

 IMPORTANT NOTE: Please add ptcealerts@parentstv.org  to your contacts list in order to prevent your spam filter from labeling our emails as spam and blocking emails from the PTC.
You are subscribed as %%emailaddr%%. To unsubscribe send a blank email to
leave-ptcealerts2@lyris1.parentstv.org


Parents Television Council  -  707 Wilshire Blvd Ste 2075  -  Los Angeles, CA 90017
Phone: (213) 403-1300  -  Fax: (213) 403-1301