In a letter to the PTC, a
Mitsubishi Motors executive
responded, "We certainly have no
desire to offend consumers with
our advertising, which is meant
to entertain and inform
potential customers about the
benefits of purchasing our
products. With this in mind, we
have decided to discontinue
advertising on ‘Nip/Tuck.'"
"We applaud
Mitsubishi Motors for taking a
courageous stand against
continuing to sponsor some of
the most sexually graphic and
violent content on basic cable
today courtesy of
Nip/Tuck. Families
are counting on advertisers to
be responsible corporate
citizens and to stand up to the
television networks, whose only
purpose is to use ad revenue to
underwrite filthy programming,"
said L. Brent Bozell, president
of the PTC.
"Over the past
three years, the creators of
Nip/Tuck have devised
some of the most disgusting and
disturbing storylines
imaginable. Episodes have
included themes of incest,
pedophilia, necrophilia, rape
and more. Just four episodes
into season four,
Nip/Tuck reached new
depths of depravity with a
storyline about a woman who had
sex with her dog. And not just
any woman – the actress was none
other than
Little House on the Prairie
star Melissa Gilbert.
"FX is part of
most cable subscribers' expanded
basic package, which means this
scene of stomach-turning
depravity was available to the
children in over 75% of US
households. Put another way,
some 80 million children had the
potential to have been exposed
to this filth.
"We are calling
on every current advertiser of
Nip/Tuck to closely
examine the value of sponsoring
the vilest content on
television. Mitsubishi clearly
sees the disincentive to
polluting the minds of millions
of impressionable children,"
Bozell concluded.
New to the PTC?
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