Written by PTC | Published May 1, 2014
“C’mon you know you Jew girls want that dollar.” “How long before we play pin the eviction notice on the black guy’s door.” “The Chinese are a lovely and honorable people. But you can’t trust them…There’s a reason Shanghai’s a verb!” “Whatcha playin’? Punch the Puerto Rican?” “You’re Jewish, you’re good with money. I’m Irish, I drink and I ban homosexuals from marching in my parade.” “You have to win that National Spelling Bee so that you can go to a top college– and I can rub it in that Kabuki whore’s porcelain face!” “That’s what it’s all about Glen, don’t rape it back, rape it forward.” “You are good at nothing. But there are still minority quotas. Your name is Tatanka. Now I’m going to jump online and buy you a book about dealing blackjack.” (Spoken by an African-American character) “Lawd-a-mighty, ah done seen me a deeead body down by de lake. Sho’ ‘nuff, ah thought ah’d go deef and dumb when ah saw me dat dead body.”These examples from “American Dad,” “Family Guy,” and “Dads” are not unusual, and the bigoted humor on these programs is well documented. So, to Kia, Red-Bull and the other sponsors that wisely chose to stop putting their money behind someone with a history of racially insensitive remarks – perhaps it’s time to reconsider your continued support for bigoted and misogynistic content on these programs, as well. Content that you’ve helped to make possible with your ad dollars. These companies risk doing just as much damage to their brands this way and they did in associating with Sterling – so why not be consistent?