KFC, Pizza Hut, and Taco Bell Must Believe “Little Demon” Reflects Well of Their Corporate Brands, Says PTC

Written by PTC | Published October 12, 2022

LOS ANGELES (October 12, 2022) – The Parents Television and Media Council (PTC) is calling out KFC, Pizza Hut, and Taco Bell for sponsoring Disney-owned FXX Little Demon, an animated show centering around a 13-year-old middle school girl whose father is Satan. The show is filled with satanic imagery, full-frontal female nudity, explicit language including F- and S-words, graphic gore and violence, occultism, and recreational drug use.

“After hearing from the PTC and our members, KFC was quick to pull their media dollars from Little Demon. But now, not only has KFC decided to return as a sponsor of this graphic program; its Yum Brands corporate cousins, Pizza Hut and Taco Bell, have chosen also to align their brands. In the process, all three companies are sending a clear message to their customers and to the general public that explicit, satanic content is what they stand for,” said Tim Winter, PTC president.

“We may not know exactly what conversations took place in their corporate office suites, but as someone who personally worked in corporate finance at cable and broadcast television networks, and had a seat at the table, I can assure you this: the corporate marketing teams reviewed the program content of Little Demon, decided that the content was within their standards, and contacted their ad agencies to make the affirmative business decision to sponsor the program. It’s one thing to buy run-of-schedule, not knowing exactly the program content you’re buying. This is different. They thought about it and they made this decision. Shame on them.

“We are calling on our members to ask KFC, Pizza Hut, and Taco Bell to reconsider their misguided decision to financially support Little Demon. And until they pull their media dollars from the show, we recommend that the public instead patronize competitors who demonstrate greater corporate responsibility.

“If people are hungry for quick-service chicken, we urge them to patronize Chick-fil-A or Popeye’s. If they are hungry for pizza, we urge them to order from Domino’s, Little Caesars or Papa John’s. And if they want a taco or burrito for lunch, we urge them to consider Chipotle, Qdoba or Del Taco,” Winter said.

In the first three 30-minute episodes of Little Demon, PTC research found 173 instances of explicit language including 38 f-words and 35 s-words (all unbleeped); 45 instances of violence including graphic, gory violence such as heads exploding and bodies being mutilated and dismembered; sexual content including animated female frontal nudity (no pixilation), vulgar slang references to male and female genitalia, vile sexual innuendo, a main character who gets turned-on by violent sex; all along with occult imagery, Christian-bashing, and drug use. Little Demon series creator, Seth Kirschner, said, “We are going to keep going for it, until we are told no.”

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